MAR 4700 - Marketing Strategies.

(3-0-3) F, S. A study of the analysis, planning, implementation and control of marketing activities which are designed to achieve consumer satisfaction and the objectives of the organization.

Prerequisites & Notes:
BUS 3470, MAR 3490, MAR 3550, MAR 3720, MAR 3860, MAR 4470, senior standing, and admission to the School of Business or permission of the Associate Chair.

Credits: 3