Oct 11, 2026  
2007-2008 EIU Undergraduate Catalog 
    
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2007-2008 EIU Undergraduate Catalog [ARCHIVED CATALOG]

MAR 3780 - Promotion Management.

(3-0-3) F, S. Development of comprehensive, non-personal, promotional campaigns to effectively communicate product offerings and organizational messages to target audiences.

Prerequisites & Notes:
BUS 3470 and admission to the School of Business or to the Advertising Minor or permission of the Associate Chair.

Credits: 3