Apr 16, 2024  
2018-2019 EIU Undergraduate Catalog 
    
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2018-2019 EIU Undergraduate Catalog [ARCHIVED CATALOG]

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MAR 3560 - Social Media Marketing.

(3-0-3) On Demand. This course focuses on current strategies and tactics used to effectively deploy social media tools within the marketing function. It is designed to provide students hands-on experience with emphasis placed on a strategic approach to social media marketing.

Prerequisites & Notes:
BUS 3470 with C or better or BUS 3100 with C or better or ENT 3500 with C or better, and a declared School of Business major or minor, or permission of the Associate Chair, School of Business.

Credits: 3


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