Mar 28, 2024  
2017-2018 EIU Undergraduate Catalog 
    
2017-2018 EIU Undergraduate Catalog [ARCHIVED CATALOG]

CMN 3965 - Advanced Public Relations Writing and Production.


(3-0-3) On Demand. This class focuses on the strategic management of multiple organizational communication channels and the production of written content across different platforms. Students learn how to manage, produce, and coordinate written content and how to engage internal and external stakeholders using a variety of communication channels (off- and online) available to non- and for-profit organizations. WI

Prerequisites & Notes:
CMN 3960 or the permission of the department chair and instructor.

Credits: 3