Mar 29, 2024  
2017-2018 EIU Undergraduate Catalog 
    
2017-2018 EIU Undergraduate Catalog [ARCHIVED CATALOG]

FCS 4320 - Destination Management.


(3-0-3) On Demand. An understanding of the roles destination management organizations (DMOs) and convention and visitors bureaus (CVBs) play in the hospitality and tourism industry. Creating and maintaining a destination brand is explored. Includes a study tour.

Prerequisites & Notes:
FCS 2700 and BUS 3470.  Restriction: Course may not be taken by students who have completed FCS 4230 - Special Topics in Family and Consumer Sciences: Hospitality Travel Planning and Study Tour.

Credits: 3