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JOU 4001 - Media Management.(3-0-3) On Demand. This course examines the workings of the news media, including newspapers, television and electronic news organizations. Attention will be given to issues facing the news media, including changing ownership, readership/viewership patterns, diversity needs and technological developments. Management techniques, including decision-making strategies will be examined. Prerequisites & Notes: JOU 3000 or permission of the instructor. Credits: 3 |
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